“Looks stunning on desktop. On mobile? Who uses phones to buy?”
How it kills
Creates a beautiful, meticulously designed website—until you open it on a phone and find buttons too small, text too wide, and images refusing to load.
Ignores the fact that most users browse on mobile first, turning potential customers into frustrated escape artists.
If your mobile site requires Olympic-level precision to tap a menu item, congratulations—you’ve built an IQ test, not a user experience.
What Works
Design for mobilefirst, then scale up—not the other way around.
Testyourwebsiteon multiple devices, not just your giant office monitor.
Ensure buttons are tappable, text is readable, and navigation is effortless—because zooming and squinting is not a business strategy.
If using your mobile site requires precise taps, endless scrolling, and the patience of a monk—try navigating it yourself on a crowded bus with one hand before unleashing it on the world.
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